AI Insights · Timothy · July 2024
Q2 2024 iOS Drawing & Coloring Apps Performance in the US
An overview of the top 5 Drawing & Coloring apps on the iOS platform in the US during Q2 2024, highlighting download and user engagement trends. Insights provided by Sensor Tower.
The second quarter of 2024 saw varied performance among the top Drawing & Coloring applications on the iOS platform in the United States. Sensor Tower provides a detailed look at the trends in downloads, revenue, and active users for these creative outlets.
Color by Number:Coloring Games experienced fluctuations in revenue throughout the quarter, peaking at $340K in the beginning of April and again at the end of May, with a low of $151K in late June. Downloads showed a significant increase in the last week of June, reaching 102K, while weekly active users saw an upward trend, ending the quarter at 304K.
Colorfy: Coloring Book Games also saw variable revenue, maintaining a range between $191K and $225K, with active users peaking at 74K in early May and dipping to 38K by the end of June. Downloads remained somewhat consistent, with a slight increase to 29K in early May.
Disney Coloring World, from StoryToys Limited, showed a steady revenue with a notable increase to $187K in the last week of June. Downloads peaked at 79K in the same week, while weekly active users reached their highest at 103K, indicating a strong finish to the quarter.
Budge Studios' Hello Kitty Nail Salon saw a spike in revenue mid-quarter, reaching $192K in late April, and concluded with the highest revenue of the quarter at $250K. Downloads and active users remained relatively stable, ending at 72K and 352K respectively.
Recolor: Coloring Book. by Sumoing Ltd, had consistent revenue throughout the quarter, hovering around the $100K-$120K range. Downloads were minimal, with the highest count being 4 downloads in a week, and no data on weekly active users was reported.
For more in-depth insights and data on app performance, Sensor Tower's full reports offer a comprehensive look at the mobile app landscape.